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Upcoming International Conferences

International

First Conference on Analytics

The Kotler-Srinivasan Center for Research in Marketing (KS-CRM) at the Great Lakes Institute of Management is proud to present its first ever conference on analytics, with the following,

a. To facilitate research and research-based knowledge on the growing field of analytics

b. To discuss new methodologies in the emerging field of analytics, specifically with respect to those methodologies that have been tried and tested in the business context

c. To uncover possible collaborative potential between academia and industry with respect to analytics

2010 Global Marketing Conference

Dynamic multiculturism continues to be a vital aspect of global marketing that affects consumers and businesses around the world. The theme of this year's conference is, "Marketing in a Turbulent Environment" This theme emphasizes the need for educators and business leaders to recognize, appreciate, and understand the significance of marketing in the dynamic global world including different cultures and cross-cultural business practices, as they affect both domestic and multinational marketing strategies. The 2010 Global Marketing Conference at Tokyo offers outstanding opportunities for business leaders and academics to share their insights and learn from the research finding and experiences of others. The program chairs welcome participation from all cultures and parts of the world. We look forward to a stimulating and interactive conference. Proceedings of this conference will have an ISSN number.

2010 European Conference of the Association for Consumer Research

The 2010 European Conference of the Association for Consumer Research will be held at Royal Holloway, University of London, Egham, UK from Wednesday 30th June through to Saturday 3rd July, 2010. A doctoral consortium will be held during the day on 30th June. Conference registration and the opening reception will occur on the evening of 30th June, with presentations from Thursday 1st July through to lunchtime on Saturday, 3rd July.

As in past years, the conference will provide a multi-topical forum for scholarly presentations, discussions, and collaborations on consumer behavior. Additional specific information on submissions of special sessions, competitive papers, working papers, and round table is provided below.

More at : http://www.rhul.ac.uk/Management/EACR2010/

Marketing 2010: Strategies and Solutions for a Tumultuous Economy

The Winter Educators' Conference is an important forum for research, intellectual exchange, professional development, and networking with colleagues from around the world.

Given the trials, tribulations, and tumult that have characterized our global economy over the past 18 months, marketing academics and practitioners must find new solutions to ensure viability in these changing times. The 2010 Conference will discuss how Marketing academics must fulfill their role by engaging in research that will give today's business leaders a clear, unobstructed view of the diversity of issues facing marketing practice in today's organizations.